Some of the giving will be cash contributions directly from Covelli Enterprises. In 2016, for instance, the company donated about $3 million to various non-profits. And its 2017 giving is on-track to exceed 2016.
Other donations come in the form of Panera food and in 2016, Covelli Enterprises donated $28 million in food to non-profits, including many community food pantries.
Covelli has directed all of his bakers to prepare more food every day than what will be sold. “I do this so that each restaurant will have food to donate to help those who are hungry,” Covelli said.
He feels strongly about partnering with organizations to assist with fundraising initiatives.
In addition to its giving of food and money, Covelli Enterprises also works to become a good corporate citizen in its various communities.
For instance, Covelli Enterprises has developed a staffing plan where each of its eight markets has a marketing director, and sometimes an assistant marketing director, to work closely with community and non-profit leaders to help identify needs and find ways Covelli can help.
Covelli Enterprises also accepts requests for monetary or food donations through this website.
Sam Covelli said the giving is as much a part of Covelli Enterprises operation as the bread it bakes. “I feel so grateful to have been able to help build a company that has enjoyed incredible success. I feel strongly that it is our obligation to give back as much as we can,” he said. “That’s just part of who we are.”
More detailed descriptions of the Covelli Enterprises’ various giving programs and plans are below.